Customer Experience Marketing: What You Need To Know For Success
If you have read my previous blog posts, you know that I am
passionate about the role that preference management, personalization and
privacy play in successful marketing strategies.
It’s one thing to put my thoughts and opinions on paper;
it’s quite another to decide to put my passion into action. That’s why
PossibleNOW is pleased to host the first annual Customer Experience Marketing
Summit to be held September 19th and 20th in Atlanta. The
tag line for the event – “Where Preferences, Personalization & Privacy Come
Together” truly sums up what this conference is all about.
If you are an executive involved in any aspect of marketing
— including customer engagement and experience, customer loyalty, customer
retention, database marketing, and direct marketing — then this is an event you
must seriously consider attending.
Click on Image to View Speakers
The Summit speakers are thought leaders from companies such
as Coca-Cola, Symantec and Intuit who will share actual experiences and case
studies with you. In addition, renowned marketing expert and author, Ernan
Roman, will conduct two key sessions with fresh content that’s never been
presented at a conference.
The Summit environment offers a variety of learning experiences
including panels and roundtable discussions on the hottest topics in customer
experience marketing. Of course, there will be plenty of time to network with
For more details and registration information, visit the
Summit web site at www.cemsummit2012.com.
Space is limited, so I encourage you to register early.
If you have any questions, feel free to leave me a comment
or contact firstname.lastname@example.org.
Future blog posts will provide more details on this educational and innovative
I hope to see you in Atlanta in September!
About the Author:
Scott Frey is the CEO of PossibleNOW and CompliancePoint. Scott leads the strategic mission to maintain its leadership position in global direct marketing compliance by closely monitoring changes in consumer privacy legislation, industry trends, and delivering innovative products and services to meet client’s needs.